The collaboration focused on building an active expert community around Life Cycle Management and the LCA tool SimaPro in Finland and Sweden. Webinars played a key role, bringing together customers, partners and experts from both countries to share knowledge and insight as part of a growing community. Webinars quickly became a central element in building the SimaPro community.
As a result of the rebranding, Tencon gained a clear tool for managing and developing the brand, a distinctive and credible visual identity and website that supports sales, recruitment, and project tenders.
“The World of Technical Trade” serves as a practical tool for study counselors while also functioning as an inspiring campaign site for young people. It makes technical trade an easy-to-understand, interesting, and relevant field for young people who are considering their future direction.
The outsourced communications manager handles Enervent Zehnder's LinkedIn page, produces articles for the website and oversees the company's own newsletter, in addition to collaborating on content for the newsletters of two industry-specific media outlets. Weekly meetings are held to review the upcoming week's events, materials, and other matters. Additionally, a digital communications consultant from Mailand works alongside the communications manager.
Mailand crystallised Remonttipartio’s key messages, designed the media publicity project and was responsible for organizing the joint meetings of the various parties.
Mailand was responsible for media relations for the event in Helsinki. We also helped to increase the number of participants by adding relevant companies to the list of invited guests and arranging follow-up meetings. Event materials were produced locally following the principles created by Pracsis. We selected suitable partners for the event to provide the technology and simultaneous interpretation. At the event itself, two hosts from Mailand were also contributing to ensure a successful day for the guests and the organisers.
Mailand supported Länsi-Uudenmaan Säästöpankki throughout its ownership structure reform by acting as a strategic communications partner to the bank’s management, board, and the representatives overseeing the change. Mailand designed a communications strategy that clarified why the reform was needed and ensured consistent messaging across all audiences, including the bank’s “masters,” employees, customers, and local media.
A communications consultant from Mailand jumped smoothly into the team at LähiTapiola as an editorial manager. Her tasks included content production of customer publications and regular publication of newsletters and supplements in selected magazines. The consultant worked at LähiTapiola four days a week, which allowed for a smooth flow of information and a tight grip on the projects.
We organized a media day for trade media journalists. During October–April, together with the client, we published 5 bulletins about the house, its architect and future owners, 4 newsletters and image and video material about the design and construction for the media and our own Finnish channels. On April 30, we held another media day.
