The collaboration focused on building an active expert community around Life Cycle Management and the LCA tool SimaPro in Finland and Sweden. Webinars played a key role, bringing together customers, partners and experts from both countries to share knowledge and insight as part of a growing community. Webinars quickly became a central element in building the SimaPro community.
The outsourced communications manager handles Enervent Zehnder's LinkedIn page, produces articles for the website and oversees the company's own newsletter, in addition to collaborating on content for the newsletters of two industry-specific media outlets. Weekly meetings are held to review the upcoming week's events, materials, and other matters. Additionally, a digital communications consultant from Mailand works alongside the communications manager.
Mailand crystallised Remonttipartio’s key messages, designed the media publicity project and was responsible for organizing the joint meetings of the various parties.
Mailand supported Länsi-Uudenmaan Säästöpankki throughout its ownership structure reform by acting as a strategic communications partner to the bank’s management, board, and the representatives overseeing the change. Mailand designed a communications strategy that clarified why the reform was needed and ensured consistent messaging across all audiences, including the bank’s “masters,” employees, customers, and local media.
A communications consultant from Mailand jumped smoothly into the team at LähiTapiola as an editorial manager. Her tasks included content production of customer publications and regular publication of newsletters and supplements in selected magazines. The consultant worked at LähiTapiola four days a week, which allowed for a smooth flow of information and a tight grip on the projects.
Our long-term communications partnership can be summed up as strengthening Laatukeskus’ in-house communications capabilities and acting as an amplifier for its voice.
The cooperation has increased the union's member satisfaction. Our survey shows that satisfaction with communication and the importance of communication have grown.